Takedown Research
Scam breakdowns.
We point our scanners at well-known brands, then publish what we find: fake storefronts, copied listings, paid ads, and impersonating accounts, side by side with the real thing.
New breakdown every Tuesday
24+ Amazon listings sell TRIP's drinks under another seller's brand, in TRIP's photos
We found no fake TRIP store. The problem is Amazon.co.uk: at least 24 listings for TRIP cans name a reseller as brand and manufacturer, over TRIP's own campaign images. Another seller asks £110.04 for a 12-pack TRIP sells for £24.


More in Food & nutrition
Fake storefronts · Archived evidence · Domain intelligence


A Free Soul Greens lookalike wholesales at €2.49 a pouch, with the logo stripped off
An Alibaba supplier sells a dark green pouch that lists Free Soul Greens' 21 ingredients in the same order and names Free Soul on the back. 6 more wholesale listings use the Free Soul name to sell generic gummies.


A fake DIRTEA store copied about 110 mushroom products, then called itself a fashion label
dirteahealth.shop runs DIRTEA's product pages, photos and descriptions at 65% off, under an About page for a streetwear brand. A second lookalike, dirteamushroom.co.uk, sells 22 DIRTEA products. Neither names the company behind it.


3 lookalike Jolly Mama stores copied 120 products and cut most prices by 65%
Each .shop store carries a near-complete copy of the Jolly Mama catalogue, with the brand's own photos and text, at dollar prices far below jollymama.com. 2 shops that bill themselves as wine merchants sell the same supplements at 30% off.


3 cloned Hydratis shops sell its electrolyte tubes at 65% off, priced in dollars
3 .shop domains registered between May and July 2026 run the same storefront, re-host Hydratis product photos and list the range at a third of the official price. A 4th uses the Hydratis name to sell unrelated products.


A fake 'Nutri & Co' store built from Nutri&Co's Amazon listings sells at up to 45% off
antoineshopnutri.shop calls itself Nutri & Co and sells the brand's supplements up to 45% below list price. Its product pages point straight back to Nutri&Co's own Amazon catalogue, and 4 more stores on the same template carry the brand too.


A fake Mium Lab store copied 103 products and marked a €1 charity donation 65% off
miumlabshop.shop sells Mium Lab's gummies with the brand's own photos and a -65% badge on almost everything. Five hijacked websites were also showing search engines Mium Lab product pages.


8 lookalike Huel outlets target 8 countries, and the one we opened uses Huel's photos
Each store pairs the Huel name with a country. The one we could open runs on Huel's own product photos and sells for around 40% less than huel.com. The other 7 block visitors.
How this series is made
We follow the evidence
Each brand in this series is selected because it is recognisable and heavily copied. The findings come from what our scanners surface, not from a prepared brief.
The scanner does the research
The same engine our customers use runs the sweep: reverse image matching, certificate monitoring, ad library sweeps, and handle collision checks.
We preserve the evidence
Every report is built from timestamped source and target captures, domain records, storefront signals, and a side-by-side visual assessment.
Scan your own brand
Curious what a breakdown of your brand would say?
Run the same sweep on your own catalogue. You get every match found, how convincing each one is, and the order we would remove them in.