A fake Jonak store sells 285 shoes at 50% off with Jonak's photos and no Jonak name
At least 24 domains posed as Jonak shops between April 2025 and September 2026. Almost all are now offline, suspended or disabled. One was live when we checked: paris-outlet.com, registered on 23 September 2026 and reached through a redirect from outlet-jonak.fr. Jonak's help pages already warn shoppers about sites that copy its look, and list its only official sites: jonak.fr, jonak-paris.com and jonak-paris.us.
- 24
- Domains posing as Jonak since April 2025
- 285
- Products on the live store
- 50%
- Off almost every product
- 55
- Unrelated websites showing Jonak photos
The header says 'Outlet', the sandals say JONAK
jonak.fr opens on full-bleed campaign photography under the JONAK PARIS logo, with a menu of Collection, Archives, L'univers Jonak and a gift card. paris-outlet.com is plainer. Its header just says 'Outlet'. Its homepage hero shows raffia sandals with 'JONAK' printed on the insole, under 'SOLDES jusqu'à -50%'.
The product pages get specific. 'Ballerines à monogrammes' is listed at €67, down from €135, and the description names the model: 'nos ballerines DRAPEAU en cuir brillant écru'. The main photo is the same file Jonak uses for that shoe on jonak.fr, where ballerinas sell for €135 to €165 at full price.
No Jonak name in the header. Jonak's photos, model names and categories on every product page.
What we caught
285 women's shoes filed under Jonak's own categories, including 'Babies, Salomés', 'Bottes, Cuissardes' and a '60 Years CAPSULE'. The whole catalogue was created on 11 September 2026. 265 products are marked down 50%, after rounding, from a 'regular' price.
Many photo files are named with Jonak's product codes. We checked four against jonak.fr: three were the same 1200 × 1200 photos, at image-hash distances of 4 to 6. The fourth code led to a different photo.
A JONAK logo, a 'JONAK20' discount banner and the same Spring-Summer 2025 campaign image kept reappearing on new domains: jonak-store.com, boutique-jonak.fr, outlet-jonak.fr and more.
An exact-image search on four Jonak category photos found them on 55 unrelated websites, from small businesses to institutions, hosting machine-generated shoe listings.
The evidence
Jonak's photo of the DRAPEAU ballerinas, left, and the same 1200 × 1200 file on the fake store. Image-hash distance: 4.
paris-outlet.com today: the header says 'Outlet', the sandals in the hero carry the Jonak name.
The same JONAK20 template and Spring-Summer 2025 campaign image on three domains, April 2025 to September 2026.
Store A: one of 9 .shop domains built from people's names and titled as Jonak shops. Captured July 2025.
thejonakonline.com advertised 'up to -80%' on a Jonak-branded homepage in May 2026. It no longer loads.
A separately built store, February 2026, listing named Jonak boots and loafers as 'Promo'.
Image files dated 18 months before the store opened
paris-outlet.com's product feed lists 285 products, all created on 11 September 2026. Prices run from €42 to €142. 265 are marked down 50%, after rounding, from a 'regular' price of €85 to €285. The menu uses Jonak's own category names, commas included: 'Babies, Salomés', 'Bottes, Cuissardes', 'Bottines, Boots'.
Most images were uploaded as screen captures with file names dated 13 to 17 February 2025, more than 18 months before this store opened. That suggests one catalogue, assembled once and carried from store to store. The remaining images keep Jonak product codes in their file names. We compared four with jonak.fr. Three were the same photographs, down to the 1200 × 1200 pixel size.
The domain trail is short. outlet-jonak.fr carried a Jonak-branded store in August 2025 and was registered again on 11 September 2026, the day the products were created. On 13 September a public scan captured it as a JONAK-branded store with a 20% 'JONAK20' banner. By 26 September it redirected to paris-outlet.com, registered on 23 September, which drops the Jonak name from its header. Its returns policy promises 30 days and leaves the return email and postal address blank.
24 stores in 18 months, almost all already dead
Public scan archives show the pattern repeating since April 2025. At least 11 domains carried the same storefront template: jonak-store.com, store-jonak.fr, jonak-france.fr, outlet-jonak.fr, outletjonak.fr, jonakfrance.fr, france-jonak.fr, paris-jonak.com, boutique-jonak.fr, outlet-paris.fr and now paris-outlet.com. Several were titled 'Jonak® France - Boutique officielle'. 9 more were .shop domains built from people's names, titled as Jonak shops in July and August 2025. The other 4 included a store offering 'Soldes Jonak Paris Jusqu'à -80%' in May 2026 and a separately built store in February 2026 listing Jonak models by name at 'Promo' prices.
Most are now dead ends. store-jonak.fr, boutique-jonak.fr and paris-jonak.com show their shop platform's 'store unavailable' page. outlet-paris.fr, registered on 20 August 2026 and captured with Jonak's logo on 2 September, is suspended by its registry. store-jonak.fr has already come back once: we saw it in June 2025, and the domain was registered again on 16 August 2026. Our sweep also found two newer lookalikes on registrar hold, joanak.com and jonak-official.com, and two disabled shop-platform domains, jonak-fr.com and jonak-shop.com.
Jonak has been reclaiming names. 12 of the 27 lookalike domains in our sweep sit on the same servers as Jonak's own redirects, and 6 of them, including jonakoutlet.com and jonak.store, send visitors straight to jonak-paris.com. jonak-outlet.com and jonaksoldes.fr, the two fakes named on its help page, now redirect to jonak.fr. One brand-named domain is live without selling the brand: jonakschuhedeutschland.de, a German shoe store with about 7,900 products, returned nothing when we searched its catalogue for Jonak.
No order placed, and marketplaces mostly clean
We placed no order with paris-outlet.com and cannot say what, if anything, a buyer would receive. We only compared photos whose file names still carried Jonak product codes. Most images were re-uploaded screen captures, so we did not test them. We cannot say whether the earlier stores had the same operators. Many shared a template, a discount code and campaign imagery.
Marketplaces showed little. eBay results were mostly second-hand Jonak shoes at resale prices. Amazon, Alibaba and AliExpress returned unrelated products. Our TikTok and ad-library checks did not run, so we cannot confirm the social-media ads Jonak's help page describes. The 55 unrelated websites carrying Jonak photos fit the pattern of compromised sites hosting shop pages. We did not follow their links.
How to shut it down
The takedown plan, step by step, built from the evidence above.
Take down paris-outlet.com and its redirect
Report paris-outlet.com and outlet-jonak.fr to the registrar and the shop platform together. Attach the photo matches, the copied category names and the 'DRAPEAU' product text.
Get the catalogue blocked
The same 285-product catalogue and campaign images keep moving to new domains. Ask the shop platform to block the catalogue and template, so the next address fails too.
Track photos and product codes
The newest store has no 'Jonak' in its domain or header. A brand-name watchlist misses it. Tracking Jonak's photos and product codes catches it.
Delist the 55 pages carrying your photos
Ask search engines to drop the 55 unrelated pages showing Jonak photos, and alert the site owners, who are probably unaware.
The next fake Jonak store may not say Jonak
Jonak has recovered many of the obvious lookalike domains, and most of the fake stores we found are gone. The operation adapted. Its newest store calls itself 'Outlet' and lets Jonak's photos, model names and categories persuade the buyer. That buyer pays a shop with a blank returns address, and if the order goes wrong, the complaint is likely to land on Jonak.
A brand-name watchlist would not have flagged paris-outlet.com. Watching for Jonak's photos and catalogue would.
Scan your own brand
What would the scanner find around your brand?
Run the same sweep across lookalike domains, storefronts, marketplaces, ads, and social accounts.
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