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A fake ME+EM store sells a $1,995 shearling coat for $122.89, with ME+EM's own photos

meandemstyle.com lists 741 products tagged ME+EM, and nothing in the store costs more than $140.99. Registered on 3 May 2026, it was the one working store among 16 ME+EM lookalike domains our sweep found registered or live. Four others, including meandemstore.com and me-emshop.com, were already on hold at their registrars or lapsing when we checked.

25 Sep 20266 min readTakedown Research

TL;DR

  • 741: ME+EM-branded products listed
  • $140.99: Highest price in the store
  • 93%: Largest advertised discount
  • 4: Lookalikes suspended or lapsing
  • First step: Archive meandemstyle.com now

Captured 25 Sep 2026 · 15:05 UTC

Archived storefront evidenceCaptured 25 Sep 2026 · 15:05 UTC
Officialmeandem.com
Official ME+EM storefront captured by Takedown
Fakemeandemstyle.com
Fake ME+EM storefront captured by Takedown
741
ME+EM-branded products listed
$140.99
Highest price in the store
93%
Largest advertised discount
4
Lookalikes suspended or lapsing

A 24% design score hiding a copied catalogue

The official Luxe Short Coat page on meandem.com is quiet and editorial: a model shot, a close-up of the collar, the ME+EM wordmark, a $1,995 price and a US size selector.

meandemstyle.com looks nothing like it. It is a pale green WordPress shop with a ME&DEM STYLE logo, a red search button and a long category menu. The visual assessment rated the homepage an unlikely copycat, at 24% similarity with 88% confidence, which is accurate for the design. The copying is in the catalogue: ME+EM's product names, descriptions and studio photography, all sold under the ME+EM brand at a fraction of the price.

meandemstyle.com calls itself the official online destination for ME+EM and sells with ME+EM's own photographs.

What we caught

01 · Claims to be the official destinationAbout Us page

The About Us page opens: Welcome to meandemstyle.com, the official online destination for the contemporary fashion brand ME+EM. It then invents a meaning for the name, saying EM echoes environment and empowerment. The homepage title starts with ME+EM, and every product carries the ME+EM brand and tag.

02 · ME+EM packshots, hash-matchedProduct images

The store uses ME+EM's own packshots. Its Luxe Short Shearling Coat and Cashmere Drop Shoulder Box Crop Hoody photos match meandem.com's at combined image-hash distances of 4 and 2. Its black Luxe Shearling Leather Mix Swing Coat photo matches the one Google indexed on ME+EM's US product page.

03 · A $1,695 biker jacket for $122.99Pricing

Every item costs between $4.99 and $140.99. The Luxe Short Shearling Coat, $1,995 on meandem.com, is $122.89. The Authentic Leather Biker Jacket, $1,695 on meandem.com, is $122.99. The Cashmere Drop Shoulder Box Crop Hoody, $365, is $136.89.

04 · ME+EM's Copy, Every Word CapitalisedProduct descriptions

Product descriptions are ME+EM's UK text with every word capitalised: Luxurious Softness And A Covetable Tactility Are Introduced To Your Autumn Wardrobe Via This Cosy Shearling Coat. The navy hoody's description still mentions a soft cream hue.

The evidence, page by page

ME+EM Luxe Short Coat packshot on meandem.com next to the same photo on meandemstyle.com
Same photo · shearling coat

ME+EM's own packshot of the $1,995 Luxe Short Coat. On meandemstyle.com it sells for $122.89.

ME+EM cashmere hoody packshot on meandem.com next to the same photo on meandemstyle.com
Same photo · cashmere hoody

The Cashmere Drop Shoulder Box Crop Hoody: $365 officially, $136.89 on the fake store.

meandemstyle.com product grid with the Authentic Leather Biker Jacket reduced to $122.99
meandemstyle.com · biker jacket

Authentic Leather Biker Jacket struck through at $1,243.75 and sold for $122.99. meandem.com charges $1,695.

meandemstyle.com Featured Products row with Sale badges
meandemstyle.com · featured

Featured products with Sale badges, including the Angled Crossbody Bag cut from $618.75 to $130.99.

meandemstyle.com About Us page claiming to be the official online destination for ME+EM
meandemstyle.com · About Us

The store's claim to be the official online destination for ME+EM.

Sterling prices times 1.25, then cut by up to 93%

370 of the 741 products show a struck-through original price next to a sale price. Those originals come from ME+EM. All five we checked are ME+EM's UK sterling price multiplied by 1.25 and shown in dollars: the £1,500 Luxe Shearling Leather Mix Swing Coat becomes $1,875, the £995 Authentic Leather Biker Jacket $1,243.75 and the £95 Reversible Belt $118.75.

The sale prices ignore that scale. The median item costs $126.89. A Statement Shearling Coat marked down from $1,875.00 to $130.99 is 93% off, and the biker jacket drops 90% to $122.99. Coats, knitwear and jeans all sit in one flat price band, a pattern that suggests the goods, if they arrive at all, are not what the photos show.

Banner images uploaded 7 months before the domain

Most of the catalogue is old stock. Only about 50 of the 741 product names still match a product on meandem.com. The rest appear to come from earlier seasons, such as the Travel Tailoring co-ords and the Authentic denim range. The homepage banners sit in upload folders dated October 2025, seven months before meandemstyle.com was registered, which suggests the store was built before this domain existed.

The site sits behind Cloudflare, which hides the server that hosts it. It lists no email address, phone number or company name. The shop code has one odd detail: its price labels use the class name shopfiy, a misspelling that can help find the same kit on other domains.

4 earlier lookalikes are on hold or lapsing

me-emshop.com, registered in November 2025, and meandemstore.com, registered in September 2025, were both on client hold at their registrars. meandemsale.com was in its redemption period and meandemstore.shop was pending deletion. None resolved. meandemus.com, registered on 23 June 2026, has mail routing set up but no website yet, and stays on watch. meandem.store showed a blank page.

Most remaining names were parked or for sale, such as meandem.co, meeem.com and meande.com, or belonged to unrelated businesses. The marketplace sweep was quiet. eBay showed second-hand ME+EM resale. Amazon, Alibaba and AliExpress returned unrelated products matching the words me and em, and TikTok Shop and Temu returned nothing. A web search surfaced a few unrelated shops, one presenting itself as an umbrella retailer, listing ME+EM items at about 65% off. We did not investigate those further.

How to shut it down

The takedown plan, step by step, built from the evidence above.

1

Archive meandemstyle.com now

Save the homepage, About Us page, product pages, prices, the WooCommerce product feed, DNS records and the registration date while the store is live.

2

File with the registrar and Cloudflare

Send the registrar a trademark complaint built on the About Us claim, and ask Cloudflare to pass it to the hosting provider behind the site.

3

File copyright notices on the packshots

Start with the Luxe Short Shearling Coat and the cashmere hoody.

4

Track the shopfiy fingerprint

Monitor meandemus.com and new ME+EM domains that add style, store, shop or sale. Search new sites for the shopfiy price labels and the About Us wording.

Take it down yourself, or have us do it

Summary

A visual check would have missed it

The store's design scored 24% similarity to meandem.com, low enough to pass a purely visual check. The content gives it away: ME+EM's product names, its UK product copy, its studio photos and its sterling prices turned into fake original prices.

A shopper who pays $122.89 for what the site presents as ME+EM's $1,995 shearling coat thinks they bought from the brand. Whatever arrives, or fails to, becomes ME+EM's problem. The earlier lookalikes, meandemstore.com and me-emshop.com, are on hold. meandemstyle.com was registered after them and is still selling.

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